#109 The Dumb Leaders Podcast – MASTERS – Mastering Corporate Disaster

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Episode 109 of the Dumb Leaders Podcast!

It’s a year since one of Australia largest corporate disasters. Woolworth’s ill-fated attempt to take on market leader Bunnings on the 24billion dollar Hardware and Home Improvement market.

Lets look at the timeline and lets look at some of the key reason for the failure. It was a hell of a ride, based on a wrong premise with stumps called, just as they formed the right team to take it forward.

Hope you take away some value from today’s podcast.

A Better Leadership Program


The library of leadership mistakes for you to learn from.

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